This research is developmental and applied in terms of purpose and qualitative in terms of data, utilizing thematic analysis. Regarding the research implementation method, the statistical population of this study consisted of experts and key informants in the subject domain of the research. To determine the sample size in the qualitative section, the snowball sampling method was used, resulting in the selection of 20 participants. Data analysis was conducted using theoretical coding (derived from thematic analysis). The obtained results led to the categorization of factors influencing the teaching of environmental attitudes into the components of attitude, insight, behavior, and skills, with both internal and external dimensions.